Transforming Patient Access in Cancer Care: A New Collaborative Era
Time: 9:00 am
day: Day 2 AM
Details:
- Evolving Precision Medicine: Explore how patients are losing opportunities for targeted therapy at each step of the Precision Medicine pathway and the need for change
- Partnership and Collaboration: Understand the combined efforts of Roche and J&J to enhance patient access through early screening, diagnostic development, value propositions, and speeding up the adoption of innovative healthcare technologies
- Integration of Diagnostic & Treatment Pathways: Discuss comprehensive patient support programs, enhanced data sharing, ethical considerations, and educational resources to streamline patient access and improve outcomes
- Case Study on Lung Cancer: Address the challenges in the lung cancer patient pathway, including unequal diagnostic access, late-stage diagnoses, ineffective reimbursement strategies, and the commitment of Roche and J&J to bridge these gaps through multidisciplinary care and innovative solutions
